Bold Root Coffee Co

Incorporate animations of tents being pitched or mountains appearing in your logo for video intros.

April 2023

The new branding positioned PureTrail Apparel Co. as a trendy yet reliable outdoor gear provider, receiving high praise from shoppers.

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Project Overview

Project Overview

Project Overview

PeakVista Outdoors, a startup specializing in high-quality outdoor adventure gear, needed a bold and adventurous brand identity to stand out in a competitive market. The challenge was to create a visual identity that resonated with outdoor enthusiasts while reflecting the durability and reliability of their products.

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Deliverables
  • Color palette and typography guidelines

  • Brand patterns and iconography

  • Packaging design for gear and accessories

  • Social media templates and digital assets

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That's a wrap

Logo

Strategy, AI & Design for Human-Centred Transformation

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As someone who has come to call Australia home, I am continually learning about the rich history, culture, and traditions of the First Nations peoples.
I am grateful for the opportunity to live and work on this beautiful land, and I commit to honouring its history and the ongoing contributions of its traditional custodians.

That's a wrap

Logo

Strategy, AI & Design for Human-Centred Transformation

Image

As someone who has come to call Australia home, I am continually learning about the rich history, culture, and traditions of the First Nations peoples.
I am grateful for the opportunity to live and work on this beautiful land, and I commit to honouring its history and the ongoing contributions of its traditional custodians.

That's a wrap

Logo

Strategy, AI & Design for Human-Centred Transformation

Image

As someone who has come to call Australia home, I am continually learning about the rich history, culture, and traditions of the First Nations peoples.
I am grateful for the opportunity to live and work on this beautiful land, and I commit to honouring its history and the ongoing contributions of its traditional custodians.